Led technical architecture, full-stack web development, and end-to-end project delivery across 200+ client engagements — spanning custom web applications, WordPress solutions, and performance-driven digital products.

Owned the complete project lifecycle from day one: scoping, technical planning, development, QA, deployment, and post-launch optimization. Managed client relationships and coordinated delivery across a distributed team, ensuring quality and timelines were never compromised simultaneously.

Applied a dual lens on every project — engineering depth for the build, strategic thinking for the outcome — integrating performance engineering, technical SEO, automation, and data-driven decision-making to ensure every solution moved the needle for the client's business.

Built and maintained long-term relationships with international clients across multiple markets, consistently meeting high delivery standards across diverse project scopes, cultures, and expectations.

Delivered 100+ web development and digital marketing projects, maintaining consistent 5-star ratings and strong client retention across multiple Level Two Fiverr accounts.

Led the end-to-end technology strategy and operations for Avroxy’s eCommerce platform, overseeing website design, development, and continuous updates to ensure optimal performance. Directed and mentored the tech and IT teams, coordinating product uploads, system maintenance, and troubleshooting to maintain a seamless online experience. Collaborated with the digital marketing team to implement tech-driven campaigns, integrations, and tools that enhance customer engagement and conversion. Implemented IT policies, strengthened cybersecurity measures, and optimized workflows to create a secure, scalable, and efficient digital ecosystem. Partnered with vendors and developers to manage upgrades, integrations, and innovations that support business growth.

Developed and optimized WordPress websites with a focus on frontend performance, SEO, and user experience, while providing software configuration and IT support. Created digital content,
graphics, product photography, and managed SEO, digital marketing campaigns, Meta Ads, Google Ads, and social media to increase online engagement.